Ministry Marketing Trainer Built for speed and stewardship

🏁 Trainer Workspace

Use the actions below to work with your Systeme stack. You can add your full JS Trainer later β€” this shell keeps everything consistent and branded.

Helpful Links

For account issues, use the β€œManage Account” link in the header.

πŸ“š The Seven Phases

Work through these in order. Copy prompts/text to your planning doc or Systeme pages.

Phase 1 β€” Clarity Calibration
Goal: Clarify mission, people, and transformation.
β€’ Calling: β€œWe believe God is calling us to…”
β€’ People: Who are they? Where do they gather? What do they need?
β€’ Transformation: From β†’ To (spiritual, relational, practical)
β€’ Target Disciple Profile: age, life stage, obstacles, spiritual next step
Action: Approve a one-sentence mission and a 3-bullet audience description.
Phase 2 β€” Offer Foundation
Goal: Package how we help into clear pathways.
β€’ Offer Name:
β€’ Problem we solve:
β€’ Promise (faithful + responsible):
β€’ Proof (testimony/scripture/track record):
β€’ Process (steps/modules):
Action: Publish Offer page in Systeme with next-step CTA.
Phase 3 β€” Messaging Engine
Goal: Communicate with heart and clarity.
β€’ Tagline:
β€’ Key Scripture:
β€’ Testimony (before β†’ after + gratitude):
β€’ Voice & Tone: warm, invitational, faith-filled
Action: Add headline, subhead, and testimony blocks to the sales/next-step pages.
Phase 4 β€” System Integration
Goal: Automate guest β†’ member β†’ disciple.
β€’ Tools: email, forms, CRM, SMS, calendar
β€’ Automation Flow: Welcome β†’ Next Step β†’ Follow-ups
β€’ Touchpoints: Day 0 thank-you β€’ Day 2 invite β€’ Day 7 testimony β€’ Day 14 reminder
Action: Wire Systeme workflows and test each step end-to-end.
Phase 5 β€” Content Multiplier
Goal: Publish consistently with ease.
β€’ Monthly Theme:
β€’ Content Pillars (3–5): Devos β€’ Testimonies β€’ Events β€’ Serving β€’ Teaching clips
β€’ 30 ideas: list headlines or hooks
Action: Schedule 30 days in one sitting; batch assets and queue posts/emails.
Phase 6 β€” Conversion Optimizer
Goal: Make next steps clear and simple.
β€’ Conversion Targets: Salvations β€’ Baptisms β€’ Groups β€’ Serving β€’ Giving
β€’ Main CTA (primary): Join a Group / Plan a Visit / Give
β€’ Follow-up Sequence: Day 0 thank-you β€’ Day 2 invite β€’ Day 7 testimony β€’ Day 14 reminder
Action: Add a single clear CTA per page and reinforce it across channels.
Phase 7 β€” Scaling & Autopilot
Goal: Grow without burnout.
β€’ Roles & Team: who does what (include volunteers)
β€’ Cadence: weekly β€’ monthly β€’ quarterly rhythms
β€’ Automation Opportunities: templates, sequences, reminders, dashboards
Action: Document playbook; delegate tasks; track KPIs monthly.

🧩 Templates (Copy & Paste)

Guest Follow-Up Email

Subject: Thanks for visiting {{Ministry Name}}!

Hi there β€” We’re so glad you joined us. Our heart is to help you find hope and home.
Your next step: Plan a Visit or reply and we’ll personally connect you.

Grace and peace,
{{Ministry Name}}

Service Hosting Script

Welcome everyone! If you’re new, we’re honored you’re here.
Today our theme is Hope & Home. If you’d like to take a next step,
stop by Connect after service β€” we’d love to meet you.

Small Group Invitation SMS

Thanks for coming to {{Ministry Name}}! Ready for a next step?
Reply YES to join a small group or plan a visit.

πŸ—“οΈ Content Planner

Devotional Snippet

Theme:
Scripture:
150–200 words:
Prayer:

Invitation Post

Event:
When/Where:
Why it matters:
CTA (link to next step):

Testimony Highlight

Before β†’
After  β†’
Gratitude β†’